The B2B Publisher’s Content Intelligence Playbook

Your Sponsors Are Walking Away. Your Best Content Is Dying in Your Archive. Here's How to Fix Both.Get the free 5-day email series that shows B2B publishers how to transform existing content into sponsor-ready campaigns worth £15K–£100K (without creating anything new).

Here's what you'll discover over 5 days:Day 1: The Sponsor Loss
The phone call that ended a 10-year, £120K relationship, and why your current sponsor pitch is failing (even if you don't know it yet).
Day 2: Where Your Sponsors Went
Your competitor just signed your lost sponsor for £180K. Same audience. Higher price. What are they offering that you can't?
Day 3: The £15K Transformation
How one publisher turned a single article from £347 in display ads to £15,000 in sponsor revenue. Same content. Different packaging.
Day 4: The "No Time" Myth
Why "we don't have time" is the wrong objection - and the actual 8-hour timeline that generates £15K+ in revenue.
Day 5: Your Hidden £50K
The Content Intelligence Audit that reveals which pieces in your archive are worth £15K+ to sponsors (and how to package them).

Built on 12+ years of publishing experience across automotive, science, and financial service.
Tested with publishers generating repeatable six-figure revenue lines from their existing content.

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